India Herbal Personal Care Product Market Size, Share, Growth, Trend, Analysis, Opportunity And Forecast 2021-2027
India Herbal personal Care Product Market is expected to reach the market valuation of USD 5.2 billion by 2027

India Herbal personal Care Product Market is expected to reach the market valuation of USD 5.2 billion by 2027

India Herbal personal Care Product Market is expected to reach the market valuation of USD 5.2 billion by 2027 expanding at a reasonable CAGR of 9.3% during the forecast period (2021-2027) from USD 2.8 billion in 2020. Herbal personal care products are skincare, hand care, face care, and many such products which are made up of natural and organic ingredients.

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Indian Herbal Personal Care Product Market is expected to grow remarkably over the analyzed period due to the side-effects from the chemicals present in the synthetic personal care products and increased awareness among the consumers about the product’s ingredients. In addition, the rise in total per capita spending coupled with emerging advancements in technology, and the wide availability of organic and natural products are some other major factors that are driving the growth of the market domestically. For instance, around 68% of Indian consumers look for natural ingredients in hair care, 71% of the consumers look for natural ingredients in skincare and 66% of the consumers look for natural ingredients in cosmetic products.

Based on product type, the market has been segmented into hand care, color cosmetics, face care, hair care, and body care. The face care segment dominated the market in 2020 and generated a revenue of USD X billion due to the high demand for organic ingredients in the product. It is anticipated that the segment will maintain its dominance during the forecast period. Moreover, the addition of new herbal ingredients with new benefits in the personal care products is also boosting the market. For instance, Shahnaz Husain released a moisturizing cream consisting of ingredients such as dates, honey, and distilled rose water.

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Based on the distribution channel, the market is fragmented into traditional & departmental stores, supermarkets/hypermarkets, specialty store chains, and online. The traditional & departmental stores segment dominated the market in 2020 and generated a revenue of USD X billion. It is anticipated to maintain its dominance during the forecast period. However, the online segment is expected to witness the highest CAGR during the analyzed period.

Additionally, this report also detailed regional market analysis of the Indian herbal personal care product market including North, West, South, East, and the rest of India. South India dominated the market and generated revenue of USD X billion in 2020 owing to the increased awareness and growing disposable income amongst the people in the region. Further, the health benefits from herbal products are also augmenting the demand in the region. For instance, according to MoSPI, Andhra Pradesh has reported the highest growth in the herbal personal care segment with a value of 40% followed by Tamil Nadu with a growth of 38%.

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Some of the major players operating in the market include Patanjali Ayurveda Ltd, Dabur Limited, The Himalaya Drug Company, Amway, Lotus Herbals Private Limited, Emami, Godrej Consumer Products, Palmolive, Unilever Group, and Johnson & Johnson. Several M&As along with partnerships have been undertaken by these players to boost their presence in different regions of India.

Indian Herbal Personal Care Product Market Segmentation

Market Insight, by Product Type

  • Hand Care
  • Color Cosmetics
  • Face Care
  • Hair Care
  • Body Care

Market Insight, by Category

  • Mass
  • Mid-Premium
  • Premium

Market Insight, by Distribution Channel

  • Traditional/Departmental Stores
  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online

Market Insight, by Region

  • North
  • West
  • South
  • East
  • Rest of India

Top Company Profiles

  • Patanjali Ayurveda Ltd
  • Dabur Limited
  • The Himalaya Drug Company
  • Amway
  • Lotus Herbals Private Limited
  • Emami
  • Godrej Consumer Products
  • Palmolive
  • Unilever Group
  • Johnson & Johnson

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