Changing consumer food consumption patterns post-COVID-19 break is expected to boost the demand for barbeque grills during the forecast period. As more people cook at home, the demand for home grills is expected to grow. According to a 2020 survey by HUNTER among 1,005 Americans between the ages of 18-73, it was found that more than half (54%) of consumers report cooking more, and 75% of these consumers said that they have become more confident in the kitchen.
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According to UnivDatos Market Insights (UMI)’ research report “Global Barbeque Grill Market”, the market is expected to witness a growth of around 5% during the forecast period (2022-2028). A rise in the number of dine-out lifestyles among young adults, changing food consumption patterns, a rise in disposable income, and a growing market of barbequed food in nations like India are expected to drive the barbeque grill market during the forecast period.
Based on product, the market is segmented into gas, charcoal, electric, and others. Among these, the gas category is to witness robust CAGR during the forecast period. Easily availability of gas and low gas price and smoke-free experience are some of the key factors driving the demand for gas-based barbeque grills.
On the basis of application, the barbeque grill market has been classified into household, commercial, and others. The commercial category is expected to witness higher adoption of barbeque grills during the forecast period. This is mainly due to the rising popularity of eating at BBQ restaurants by consumers in emerging countries. Furthermore, the commercial barbeque grill is used for a larger cooking capacity resulting in higher cost.
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North America to witness considerable growth
For a better understanding of the market adoption of the Barbeque grill industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is anticipated to grow at a substantial CAGR during the forecast period. This is mainly due to the rising spending on barbeque products as a part of the lifestyle in countries such as the US and Canada. As per the study, over 50% of customers in North America say they prefer a barbeque for birthday celebrations, while 24% say the same about camping outings.
According to UnivDatos Market Insights (UMI)’, the key players with a considerable market share in the Barbeque grill market are NAPOLEON, LANDMANN, NexGrill, The Middleby Corporation LLC., Weber Inc., Traeger Pellet Grills LLC., The Coleman Company, Inc., Char-Broil LLC, Everdure by Heston Blumenthal, Fire World BBQ General Trading LLC.
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“Global Barbeque Grill Market” provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for the market players. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitors’ capabilities on different parameters. This will help companies in the formulation of go-to-market strategies and identifying the blue ocean for its offerings.
Market Segmentation:
1. By Product (Gas, Charcoal, Electric, Others)
2. By Application (Household, Commercial, Others)
3. By Region (North America, Europe, Asia-Pacific, Rest of the World)
4. By Company (NAPOLEON, LANDMANN, NexGrill, The Middleby Corporation LLC., Weber Inc., Traeger Pellet Grills LLC., The Coleman Company, Inc., Char-Broil LLC, Everdure by Heston Blumenthal, Fire World BBQ General Trading LLC.)
Key questions answered in the study:
1. What are the current and future trends of the global barbeque grill industry?
2. How the industry has been evolving in terms of product and application?
3. How the competition has been shaping across the countries followed by their comparative factorial indexing?
4. What are the key growth drivers and challenges for the global barbeque grill industry?
5. What is the customer orientation, purchase behavior, and expectations from the global barbeque grill suppliers across various region and countries?
