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The post pandemic years have created a new lifestyle for the Indian consumer . This has in turn changed how the consumer shops, and what the consumer purchases. Understanding this change in consumer behaviour has become even more critical for new brands in the market as well as established brands.
What are the changing trends in Consumer Behaviour?
The post pandemic years have created a new lifestyle for the Indian consumer . This has in turn changed how the consumer shops, and what the consumer purchases. Understanding this change in consumer behaviour has become even more critical for new brands in the market as well as established brands.